1,000-1,500 words Develop your Customer Satisfaction and Product Guarantee Plan for the product that you selected in Phase 1 American Eagle Outfitters. Research several customer service policies of your brand’s competitors. Research and create 10–15 rules of customer satisfaction for your brand ( include this in Section I of your writing) Continue to add supporting details, information, and research to the following sections of your plan: Section I: Company and Brand Information Section II: Product Pitch Script This section will optimize the perfect pitch for selling your brand.It includes features and benefits of the product. Section III: Cross-Selling and Promotional Opportunities This section will examine and recommend 2 complementing products for your brand, relevant to the customer’s lifestyle, to build brand awareness and loyalty.Develop 1 promotional campaign for selling these complementing products. Section IV: The Product Promise and Guarantee
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